Indiegogo charges a 4% fee on the total money raised if the campaign meets its goal. Outstanding quest there. I will bookmark your blog and check once more right here frequently. Both Kickstarter and Indiegogo have advanced FAQs. And i am glad studying your article. If it’s for mass-market and solves an apparent problem – it has good chances to do well on both platforms, but taking into accout the relatively more active female backers of Indiegogo, I’d advice to go with IGG. You appear to know a lot about this, like the book you wrote. Both platforms are great, and neither is better than the other. Author of “57 secrets of crowdfunding”. Pico’s Kickstarter campaign made an extra $50,000 through CrossProm, that it would have otherwise missed out on. This often leaves both backers and campaigners on their own in case of urgent questions. This definitely makes it easier to hit two birds with one stone. Any benifits or otherwise to running on both? I am hoping to contribute & help other users like Give some more info and I’ll try to give you some recommendations. They allow eligible creators to raise money for projects in a wide variety of categories, in return for rewards or experiences. But in that way you will divide your audience (and obviously your time and energy) between two platforms and will not get high ranking in both of them. Here's What to Do. A fantastic read. I have joined your feed and look forward to seeking more of Each platform has its own categorical strengths. Just right process, cheers. While there are some pros and cons to having your own video hosting service, one thing is certain — YouTube is the second biggest search engine there is and provides great marketing opportunities to attract new users. In terms of categories, Indiegogo takes a different approach and has three primary categories: (1) Tech & Innovation, (2) Creative Works, and (3) Community Projects. Excellent stuff, just excellent! or only 57% of the total funding. It in fact was a amusement account it. The internet and crowdfunding websites make it possible for people to donate or pledge money to fund practically anything. Two popular platforms are Kickstarter and Indiegogo. But if it doesn't meet its fundraising goal, Indiegogo charges 9% of the total money raised. And when you’re done, you can backup not just your content, but your formatting as well, by copying the HTML code. Very fair comments and an unbiased review of both crowd funding sites. Design and Technology categories within the top 500 projects in Indiegogo raised $60.4 mln. Sure, you could just save them in Google Docs, and copy them over when they’re ready — but we appreciate this added functionality. If you are also eligible to use their payment processor, Stripe. Kickstarter and Indiegogo both provide a platform for users to solicit and raise funds from individual backers. For instance, Kickstarter products must feature a fully functional prototype. It’s hosted over 180,000 successful projects, and has a total of nearly 18 million backers — of which one-third support multiple campaigns. A 9% fee on campaigns that fail to meet the goal. If running your campaign as an individual, the linked bank account must belong to the person who verified their identity for your campaign. Crowdfunding is a process … How many times have you pressed send, only to realize you misspelled your product’s primary benefit? You make Both are great, but each has its advantages and disadvantages. Let’s dive in! If Kickstarter reckons around 36% of its campaigners are successful, then the digital world puts Indiegogo’s success rate somewhere between 17-18%. Indiegogo provides contact information for backers the moment they hit the “pay” button. Have you been keeping track? Hello! Yes, you are right. So, you’re from one of those 22 countries, and you match the first 4 criteria — creating your project on Kickstarter should be easy, right? while top 500 projects in Indiegogo raised $71.7 mln. Kickstarter vs. IndieGoGo for Indie Authors—Which one to choose? It’s also got a bunch of metrics that are happy to sing its praises. We will write a detailed case study comparing two platforms with the same project, but for now, if you ask to name three things we liked the most, it would be: We still love them both and hate their analytics dashboards. ) I maintain such information much. The company partnered with the online payment processing platform Stripe to make payments easy for creators and backers. this topic. or 84% of the monthly platform’s funding. I hear you asking. Thank you much for sharing ! Of course, there are a hundred other tiny differences to consider. Kickstarter used to take you directly to the rewards, now it shows the campaign page as well, and a button that takes you to the rewards page/tab. Kickstarter applies a 5% fee to the total amount of funds collected as well as a 3% to 5% payment processing fee. That was very helpful thanks. And for most of crowdfunding’s existence, creators would do that by hand — constantly monitoring their quantities, and adding more when supplies ran low. A recent project offering a laser shaving experience was suspended from Kickstarter (no tangible product) after already raising more than $4 million. CrossProm only works on Kickstarter, as Indiegogo doesn’t like cross promotions on their platform. 131 Kickstarter Campaign Tips for Successful Crowdfunding. Must be a tangible product (you should have a working prototype). Both platforms can be a good fit. Great post. I could have sworn I’ve been to this blog before 1. Yes, I agree – banks and Venture Capitalists are middlemen between the creators and customers and they decide on customers’ behalf. We have photo-type samples and fulfilling all the OSHA standard. The record-breaking project was the tabletop game Kingdom Death, which raised more than $12 mln. There are thousands of impressive projects and products on both Kickstarter and Indiegogo. As the name suggests, these perks can be added to any other perk, and combined to give the backers more freedom in choosing the package they want. One of the first questions you’ve probably asked yourself during your crowdfunding journey is which crowdfunding platform is right for you. Kickstarter has excellent brand recognition in the tech startup and creative arts industries. The first feature is the funding graph to keep you in the loop of what’s going on in the project’s totals. Initially focused exclusively on independent films (hence the name) Indiegogo started accepting projects from any category a year after its launch. Its like you read my thoughts! You can successfully crowdfund books on either Kickstarter and IndieGoGo platforms. Fixed Funding automatically returns all contributions to funders if the goal is not reached. Either way, now you can differentiate them from those who just discovered your campaign page while browsing around Kickstarter. That was close! CEO and Founder of The Crowdfounding Formula.Crowdfunding expert & advocate. It is available in over 230 countries and provides more categories (28 vs Kickstarter’s 15). Flexible funding allows the campaigner to keep what is raised. This differentiating feature — compared to typical e-commerce — is one of the things that brings superbackers back time and again. You realize a whole lot its almost hard to argue with you (not that I actually would want to?HaHa). Indiegogo backtracked their international availability, and limited themselves to just 21 countries. Look advanced to more added agreeable from you! They deliver higher quality products so journalists don’t have to wade through campaign after campaign of rubbish to find a story. With these, you can create tailored perks to send to influencers, or via your direct sales channels. Which one should you choose? As a campaigner, it is much less risky to go with flexible funding (i.e. Indiegogo offers support for more countries than Kickstarter.
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